Challenges

The business faces high competition from national battery chains, limited keyword diversity, and low online visibility in surrounding suburbs, making it harder to dominate local search results.

Tactic Used

Successfully enhanced performance through website optimization, content-driven SEO, Google Merchant Center integration, schema markup, store listing optimization, and regular blog posting targeting location and product-specific queries.

Achievements

Over the past year, overall website traffic surged from 491 to 1,511 sessions, marking a 207.33% increase. This impressive growth reflects the success of targeted SEO strategies, improved content relevance, and enhanced user experience.